LEGO SERIOUS PLAY and Business Models – Part 2
March 22, 2012 in About Serious Play, Serious Play Case Studies
Rory has now posted his second blog on how we used LEGO SERIOUS PLAY to develop a business model (using the canvas as the structure). It is as well written and informative as the first, I warmly recommend it
You can read it here
Eli De Friend said on March 23, 2012
Hey Guys, Thanks for sharing
I think it was really important that Rory mentioned that his team only concentrated on the areas of the Canvas, where they felt they were weak. Aesthetically, it’s nice to have a whole vision, but pragmatically, it’s a bit of a luxury to spend time modelling stuff that you already feel you agree on.
As my session at the EPFL will be in an educational context, I will try to make sure I cover all areas to some degree. I’m actually thinking of using the process we designed for Swisscom and changing the terminology to fit the Business Model Canvas.
Itha Taljaard said on January 30, 2013
I have used LSP and the Business Canvass with great success. One of my customers reported a 103% bottom line increase and a 56% topline increase 12 months later. They contribute this to the intervention I facilitated.
I had 5 business units in the room and we built 5 canvasses concurrently for each business unit.
What were the key takeaways for them (as per their comments)
1) I never knew this is what the other department do. Now I understand it and I can spot opportonities to cross-sell far better
2) What a mess – we are trying to be everything to everybody
3) Ability to spot duplication and ineffieciencies
4) Closed down one business unit
5) Created 3 new business units based on clear gaps in the market