This post was published in the Norwegian airlines magazine. Text by Mandi Keighran / Photos Alex Howe Lego has...
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Brick by Brick: How LEGO Rewrote the Rules of Innovation and Conquered the Global Toy Industry
Marko Rillo, , Serious Play Library, Aarhus University, Brick, Brick by Brick, Case Study, David Robertson, Hasbro, Innovation, Jørgen Vig Knudstorp, Knudstorp, Lego, Mattel, McKinsey, Toy Industry, 1Wharton professor David Robertson with Bill Breen have written an engaging book, which contains a real case study on...
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