Joakim Tellez

Lego Serious Play facilitator with 25 years successful and solid experience in multinational Fortune 500 corporations such as The Clorox Company , Bimbo Group, Truper Tools and Crayola LLC, Leading and focus on transform vision into clear strategic and commercial plans.

Responsible for leading brand arquitecture, adquisitions assessment and co-branding recommendation in different companies with successful close dealing and integrations.Expert in Creating and Strengthening brands and products, developing top score advertising campaigns in TV, Digital marketing, CRM, PR that drive awareness and business results, improving efficiency, sales, SOM, BTL, ATL profitability with an excellent Trade and Ad spending budget management.Excellent skills in: 1.- Leading People to a vision, engaging and energizing them to deliver above expected results with a clear focus on results and priorities; 2.- Visionary oriented to opportunities identification / risk assessment considering limited budgets particularly on 2nd brands; 3.- Fast reaction to unexpected situations on the market, effective walls remover ensuring optimization.Brand Strategist; Strategic planning; C.R.M.; ecommerce and Social media expert.Vice President at the Chamber of Commerce at Puebla, Mexico Chapter.